Rich in restorative botanicals our selection of face serums offer natural, safer alternatives to conventional actives and targeted treatments for any skin concern. Here nature has provided a skin transforming natural serum and treatment for all concerns and skin rituals.
Think of face serums as targeted treatments that improve specific skin concern as well as improving the skin’s defence ability. They are supercharged, lightweight and readily absorbed. Natural serums are brimming with active ingredients made up of vitamins, minerals and antioxidants that treat a wide range of skin conditions and boost the efficacy of your daily moisturiser. A face serum is recommended in your daily routine from your mid-twenties. Use your natural serums as a course of treatments, adjusting and switching out in rhythm with the seasons and your changing skin needs.
Face serums are used after your cleanse and toning mist. Apply your natural serum under your eye cream and moisturiser or balm. Face serums can be used morning and night, with daily use of a natural and organic serum that targets your skin concern showing real results in around twelve weeks.
The beauty of natural serums and treatments is that they are typically multi- functional. For example, they can combine Hyaluronic acid and Vitamin C to create a powerful face serum that addresses both hydration, collagen integrity and helps ward off free radical damage. Natural serums are formulated with a high percentage of active ingredients and none of the synthetic fillers of mainstream face serums. Botanical plant oils and hydrophilic (water soluble) plant actives found in natural serums are well tolerated and loved by the skin. These treatments compliment the efficacy of your daily moisturiser which acts as an occlusive barrier. Think of your natural serum as the perfect partner under your moisturiser or balm.
Even the most congested or sensitive skin type will benefit from a targeted treatment face serum. With so many natural serums to choose it can be confusing! Let’s start with a general guide.
For all skin types a face serum formulated with Hyaluronic Acid will boost moisture levels in the dermis, helping to hydrate and plump the skin. This moisture boosting compound holds up to 1000 times its weight in water, attracting water to the skin making it an ideal ingredient for encouraging a hydrated and plump looking complexion. We recommend adding this natural serum to your skincare regime in your late 20s and 30s. Remember, hydrated skin looks younger.
Vitamin C is an anti-aging champion, boosting collagen production while keeping sun damage at bay, addressing pigmentation and imparting glow. A natural serum formulated with an organic and stable form of Vitamin C is ideally suited to an anti-aging skincare regime.
An antioxidant face serum wards off free radical damage caused by pollution and UV exposure. A natural serum rich in antioxidants is ideal for those enduring long days in the outdoors or living in big cities where we are exposed to daily pollution.
How to choose the Perfect Serum for Your Skin. Read our guide in The Journal here.
Fortify Botanical Serum
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